By Josh Wardini, Subscriptionly.net

The ecommerce industry is growing rapidly. Statista reports that ecommerce sales will touch $4.5 billion by 2021.

There aren’t many industries with such a growth rate. Although the ecommerce industry has a lot of opportunities, it is imperative for the store owners to keep a pace with its development to reap maximum benefits.

You can find out more about the current trends in the ecommerce world by taking a look at the infographic below this article.

The Growth Of Mobile Commerce

Mobile commerce is growing fast. Shoppers use smartphones not only for shopping but also to do a quick research about items they’re interested in purchasing. They tend to do this even while browsing brick and mortar stores.

According to recent mobile ecommerce stats, 62% of smartphone users have shopped online using their mobile devices in the last six months. A big number indeed.

Personalization

Offering personalized services to customers is a successful trend in the ecommerce industry. Personalization helps you to build a relationship and connect with them.

For example, by finding out what customers are searching online and what they are sharing on social media, you can understand their needs and craft your marketing strategy accordingly.

This way, personalization helps you to provide them with a better experience.

Augmented Reality (AR)

AR is another rapidly emerging trend that uses virtual reality to help customers visualize how certain products would fit into their environment. IKEA, for instance, has an app that allows customers to see how their home would look like when they buy IKEA’s furniture.

Voice-Activated Assistants

These are definitely the future of ecommerce. Voice search and artificial intelligence have come together, and customers can now talk to their devices and search for products. It makes shopping a lot easier.

First « 1 2 » Next