blufolio venture capital fund, is pleased to announce its first investment in a portfolio company, YAPEAL.
Geneva, Switzerland, 16th April, 2019: YAPEAL is a Zurich-based digital banking start-up founded by an experienced team of finance and technology professionals. YAPEAL is initially addressing a specific section of the Swiss consumer market, with strong potential for mid-term growth via a B2B proposition.
“We are delighted to support the growth of YAPEAL, which targets a clear gap in the Swiss banking market. We see great opportunities for YAPEAL’s world-class management team to scale the company’s offering via partnerships in the Swiss and broader European market”, says Balazs Klemm, blufolio founding partner.
James Dougall, blufolio founding partner, describes how YAPEAL fits into blufolio’s investment philosophy: “Switzerland and Fintech are blufolio’s absolute cornerstone investment themes. YAPEAL fits perfectly into both. We always look for a clearly defined target market and ability to execute, which must both be given, in addition to a strong blockchain-related product and tech stack. YAPEAL delivers on all fronts. We look forward to accompanying them on their growth path.”
YAPEAL AG is a Zurich-based digital banking start-up developing a blockchain-inspired, digital-to-the-core, and cloud-native banking infrastructure with optimum real-time implementation flexibility. YAPEAL is initially pursuing a proprietary challenger proposition for the consumer market in Switzerland, specifically targeting ‘paycheck to paycheck’ customers. Here management’s declared mission is to empower customers with a fair, transparent and fun-to-use app, helping them achieve their financial goals and a sustainable lifestyle. Mid-term potential for B2B growth is compelling, notably with smaller or regional institutions, or where the cost of building on top of legacy infrastructure is prohibitive. yapeal.ch
blufolio AG is a Geneva-based investment and advisory firm focused on the blockchain and digital asset industries. We invest in the most promising blockchain-related startups in Switzerland and internationally via a Luxembourg private fund structure. blufolio aims to bridge this exciting emerging space with the institutional community, blending a core team of experienced investment professionals, an extensive global network of advisors and an institutional investment process. www.blufol.io