"What do fast-growing companies like Uber, Airbnb, Amazon, Deliveroo, and Facebook all have in common? They’re all platforms.

Deliveroo delivers food – but doesn’t make it; Uber is the world’s largest taxi firm, but doesn’t own any taxis; Airbnb is one of the world’s largest accommodations provider, but owns no accommodations.

These platforms have quickly grown to become giants in their fields because they benefit from network effects: the more people and businesses that join them, the bigger the benefit of being a member, which creates a positive feedback loop encouraging further growth."

Full Article from Linkedin Pulse